Kitschy Cool: Fun NYC Theme Restaurants Worth the Splurge

Have you heard? NYC is back, baby! It’s time to revisit New York City’s roster of fun theme restaurants— a mix of indie spots and big biz, each offering a unique dining experience for the whole family. They’re kitschy, they’re clever and they’re fun, fun, fun! To get in on the action, check out our list of entertaining, interactive and yes, fun restaurants in NYC. And for more things to do with kids in New York, click here.

Serendipity3

Recently reopened, everything about Serendipity3 is a little extra: the decor (stained-glass lamps, disco balls, puppet of Andy Warhol—a fan—suspended from the ceiling), the menu, giant both literally and figuratively, and the food. From foot-long hot dogs to towering sundaes and of course, its famous Frrrozen Hot Chocolate, which draws fans from near and far. Make a reservation before heading over. Note: if you're a fan of Christmas decorations, this is a place to hit during the holidays—they go all out! (Of course.) 

225 E. 60th St. 
Upper East Side
212-838-3531
Online: serendipity3.com

For A Conveyor of Cult Doughnuts: Krispy Kreme Times Square

We don't know if you could really call this mega doughnut Mecca a restaurant, but if you're looking for over-the-top eating experiences, this probably qualifies. Head to Times Square to visit a giant Krispy Kreme store, churning out soft and warm classic glazed doughnuts on a conveyor belt (there is, indeed, a "glaze" waterfall you can behold) as well as specialty varieties like "The Big Apple." (Cream-filled with candy apple glaze.) If you're crazy for Krispy Kreme merch, there's lots to choose from, including pajama pants, umbrellas, totes, coffee cups and more.  

1601 Broadway
Times Square
Online: krispykreme.com

Oreo Cafe

While it's not in New York City, if you love Oreos, you may want to make a trip to the American Dream Mall in East Rutherford, New Jersey, where you can visit the first-ever Oreo Cafe! In addition to serving decadent desserts featuring the iconic cookie, the store sells Oreo-branded apparel and accessories (Oreo-scented candle anyone?), as well as every kind of Oreo under the sun, including gluten-free Oreos and specialty flavors like mint, java chip, birthday cake and MEGA stuffed! 

Level Three
American Dream Mall
1 American Dream Way
East Rutherford, NJ
Online: americandream.com

photo: The Cauldron NYC

For All-Around Wizardry: The Cauldron

The proprietors of The Cauldron (who also run similar spots in the UK, Ireland and Scotland) state up front that the "molecular cocktail bar and gastropub" are in no way affiliated with, or endorsed by, J.K. Rowling, the Wizarding World of Harry Potter, etc. (The name, of course, is similar to a pub in the blockbuster book series.) They also name check Game of Thrones, Dune, Lord of the Rings, Star Wars and more, saying, "We are but fans and geeks." So, you can expect a general mix of fantasy, but the Rowling influence is definitely felt here. (The bar specializes in mixing potions that bubble and "smoke", and you can even sign up for a class to learn how to do it yourself. You can also "check out" a magic wand that activates taps to get your brew of choice. Although no Butter Beer, apparently.) You can eat here, though. The menu is on-theme British comfort food with a "fantastical, interactive twist", with burgers, fish and chips, meat and veggie pies, etc. Be sure to make a reservation by calling 212-480-8142 or e-mailing nycmanagement@thecauldron.io. 

The Cauldron
47 Stone St. 
Financial District
212-480-8142
Online: thecauldron.nyc

For Free Video Games and Sci-fi: Action Burger

We can pretty much guarantee you've never been to a place like Action Burger. It's an extreme burger joint (Mac and cheese burger, Nutella burger, etc.), a superhero, sci-fi and comic book haven, and a retro arcade where you can place more than 50,000 video games from the 80s and 90s for free. The pandemic dictated that co-owner Vlane Carter (himself a sci-fi author) get creative, and customers can now book outdoor tables and play via Bluetooth controllers through the windows! (All equipment is sanitized after use.) You can also do an affordable, small birthday party here, with rentals starting at $30 for two hours for four people. 

292 Graham Ave.
718-599-4376
Williamsburg
Online: actionburger.com

For All Things Nutella: Nutella Cafe

Editor's note: Nutella Cafe has outdoor seating.

Does your kid go nuts for chocolate and Hazelnut? Consider the Nutella Cafe near Union Square a must-visit. Go for the classic Nutella crepe, or build your own creation from a waffle, toast, and fresh fruit. Also available are Nutella gelato, Nutella sandwich cookies, and even the option to get a personalized jar of Nutella as a keepsake. The Nutella Cafe also serves coffee creations, which we have no doubt go well the the food offerings. This place is popular, but small, so expect a bit of a wait. 

116 University Pl. 
Greenwich Village
1-800-861-4888
Online: facebook.com

To Boogie Down at Brunch: Beatstro

Perhaps the most recent addition to the NYC theme restaurant scene, Beatstro is special for a few reasons. The first, (hello): it's a restaurant dedicated to celebrating hip-hop in the birthplace of the artform itself, the Bronx. (And the name? Awesome.) The second: it pays homage to the many artists that the genre spawned: breakdancers, graffiti artists, MCs, and DJs, with murals, music, and more. The brainchild of Bronx natives, Beatstro is a local effort through and through, with area businesses and artists the source of the work on the walls, the eclectic furniture, and even the selection of classic LPs from the likes of Tupac, Biggie, and other greats. The food stays true to the theme, blending dishes from Afro, Latin, and Caribbean cultures, and you can grab a seat at along the bar and see the action happen in the kitchen if you like. Offerings range from kid-friendly avocado toast, mac and cheese, and a "Boogie Down Burger", to elevated fried chicken, low country shrimp and grits, and fried green tomatoes. Check out the popular "Brunch & Beats" which has a live DJ and unlimited mimosa and sangria (for 90 minutes, people; reservations are recommended for that.) 

135 Alexander Blvd. 
Mott Haven
718-489-9397
Online: beatstro.com

photo: Lillie's Victorian Establishment

To Travel to Victorian Times: Lillie's Victorian Establishment

There’s no shortage of atmosphere at Lillie’s, an inviting space that harkens back to Victorian times. We’re talking furnishings acquired from a Belfast mansion, stained glass from Milan and an antique marble bar. What’s on the ‘elevated American pub fare’ menu is equally appealing. Your kids will go nuts for the buttermilk pancakes (available without gluten, FYI) and you’ll love the eggs benny and guac toast. (It's also one of our favorite NYC restaurants that gets decked out for the holidays!)

Lillie's Victorian
249 West 49th St.
212-957-4530
Online: liliesnyc.com

13 E. 17th St. 
Union Square
212-337-1970

photo: Medieval Times

To Travel To 11th-Century Spain: Medieval Times

Editor's note: Medieval Times is open, with advance ticket purchases required and reduced capacity. Get tickets here.

You may be shocked at how much fun you and the kids have at this over-the-top experience. A tiny corner of Lyndhurst, New Jersey has been transformed into (an admittedly cleaned-up) 11th-century Spain. A real falcon swoops over your head, horses dance, and yes, knights (specially-trained performers/stuntmen) actually joust in a sand-filled arena.

Of course, each seating section has its own knight to root for, and the chivalrous guys take a break at one point to present ladies in the audience flowers. Kids will love eating with their hands like castle-dwellers of yore, as well as the actual sparks that magically fly when swords clash during combat in the ring. If you attend for a special occasion the guest of honor can be included in the king's proclamations. Full price tickets are $62.95 for adults, and $36.95 for kids 12 and under, but Medieval Times runs regular ticket specials throughout the week and for holidays, school breaks, etc.

Medieval Times
149 Polito Ave.
Lyndhurst, NJ
888-935-6878
Online: medievaltimes.com

For Old School Sweets: Brooklyn Farmacy & Soda Fountain

Your kids may not appreciate the nostalgic appeal of this old-fashioned soda shop but they’ll quickly learn how novel it is to perch on a stool, place an order with a friendly Farmacy “jerk” and slurp down an artisanal egg cream. Originally a pharmacy, the beloved neighborhood “Farm” has preserved its apothecary roots so this vintage vibe is unmistakable and authentic. The menu features many seasonal, locally sourced ingredients along with classic soda shop confections, like banana splits, milkshakes, root beer floats and even a cherry lime rickey!

Brooklyn Farmacy & Soda Fountain
513 Henry St.
Carroll Gardens
718-522-6260
Online: brooklynfarmacyandsodafountain.com

For A Spooky Good Time: Beetle House NYC

Fearless kids and teens will love the sight of Beetle Juice walking around this dark and haunting restaurant. It’s Halloween, it’s horror, and it’s a Tim Burton extravaganza. The décor is pure movie memorabilia, think Edward Scissorhands, Nightmare Before Christmas, Alice in Wonderland, Sweeney Todd and more. And it is every bit as spooky and eerie as each movie. If you like the idea of dining next to creepy characters, then Beetle House is for you. There is a super cool cocktail menu and a set prix fixe menu for dinner that changes seasonally. The menu always includes a meat, vegetarian and vegan option and costs $30-$50 per person.

Good to know: the restaurant is very small and a reservation is required.  

Beetle House NYC
306 East 6th St.
East Village
646-510-4786
Online: beetlehousenyc.com

photo: Barking Dog

To Pet A Pooch: Barking Dog

Whether you have a pet dog or a love for cute little pups, the Barking Dog on the Upper East Side is your spot. It is a full-service restaurant with a dog-friendly atmosphere that caters to canines. Adorable dog photos cover the walls, there is a watering fountain outside for dogs to socialize with other dogs, and the vibe is relaxed and casual. If that doesn’t make you want to spend a lazy dog-filled Sunday afternoon there, perhaps the delicious breakfast menu and American classics like grilled cheese, meatloaf, mac ‘n’ cheese, ribs and burgers will.

Good to know: weekend brunch lines can be very long, try to get there as early as possible if you don’t have a reservation.

Barking Dog
1678 Third Ave.
Upper East Side
212-831-1800
Online: barkingdog94.com

To Dine with Doggies: Boris & Horton

If you need dogs literally in the restaurant, Boris & Horton—named for two canines, of course—is the place to go. Department of Health-approved, this cafe has a separate space for foo dprep, keeping things to code. The menu at this cafe includes light fare like assorted avocado toast, grilled cheese sandwiches, and lots of libations from coffee and tea to wine and bubbly. You'll also find a store stocked with toys and treats for four-legged friends, and events ranging from trivia night and bingo to adopt-a-thons. (Read our full write-up here.)

Boris & Horton
195 Avenue A
East Village
Online: BorisandHorton.com

photo: Ethan Covey

For Kitty Cuddles: Meow Parlor

NYC's original cat cafe, Meow Parlor, is back after the pandemic forced its closure in early 2020. Open to vaccinated visitors ages nine and up, the kitty haven has grown from a cat cafe to its own fully-fledged non-profit animal rescue and advocacy organization. (All of the cats who reside at Meow Parlour are up for adaoption.)

Visits are 50 minutes long and cost $16 per guest; advance reservations are required. Meow Parlour plans to gradually bring back its popular special events, including cat yoga and Drag Queen Bingo. The cafe will also be available to host private events such as birthday parties.

Open Sat. & Sun., 10 a.m.- 7 p.m.
46 Hester St. 
Lower East Side
Online: meowparlour.com

For A Purrrrr-fect Meal: Koneko

Calling all cat lovers, the Koneko is a newly opened cat café on the Lower East Side. Hailed as America’s first Japanese cat café, this bright and airy space serves delicious coffee, pastries and light bites alongside cute little kittens for adoption. The café and cats are separated by a soundproof glass wall to create quiet and calm for the cats. The “cattery” side is filled with scratch pads, cushions and of course, cats galore. You can choose to eat and observe the fun or you can bring your food into the cattery and play. Time in the cattery, which can be reserved online, costs $15 per person (limited to one hour if busy).

Good to know: The cattery closes for catnaps daily from 3-4pm and it is closed on Tuesdays. Reservations are a must.

Koneko
26 Clinton St.
Lower East Side
646-370-5699
Online: konekonyc.com

For Broadway’s Finest: Ellen’s Stardust Diner

For the little Broadway lover, Ellen’s Stardust is a must.  Ellen Hart, a former Miss Subway, came up with the idea to pair a 1950s-themed diner with singing wait staff, after 30 years it's still a huge hit. The wait staff are real Broadway hopefuls ("Stardusters”) that will stand atop the tables, in the balcony and more belting out your favorite show tunes. Before you know it, you and your little ones will be singing along with everything from the Lion King to Aladdin.

Expect diner fare like burgers, American cheese sandwiches and meatloaf (they also do salads) as well as classic ice cream concoctions and even special cakes like the "Frozen" or the "Wicked.”

Good to know: It is in prime out-of-towner/Broadway territory: Times Square. There is often a very long line to get in and reservations are not accepted.

Ellen’s Stardust Diner
1650 Broadway
Theater District
347-504-6517
Online: ellensstardustdiner.com

To Satisfy A Sweet Tooth: Max Brenner

Welcome to the ultimate dessert destination, complete with a café, gift shop and chocolate in syringes for true chocoholics. The restaurant’s menu includes savory options but it’s hard to fathom ordering a sandwich or salad when you are surrounded by so much chocolate. The kids’ menu has decadent bites like melting marshmallow crepes filled with gummy bears and a chocolate pizza topped with an ice cream snowball. But you may just want to share the fondue tower (complete with bananas, strawberries, chocolate chunk cookies, marshmallows, fluffy chocolate sponge cake and waffles) from the regular menu. Prepare to get messy, prepare for a major sugar rush, and prepare for a potential dentist appointment!

Max Brenner
841 Broadway
Union Square
Manhattan
646-467-8803
Online: maxbrenner.com

photo: Daniela D. via Yelp

For A Girls’ Day Out: American Girl Café

Here's where the little ladies of New York lunch (with their dolls.) Tucked inside the newly-relocated American Girl toy store, this enchanting destination caters to little girls and their plastic BFF's. The restaurant serves brunch, lunch, afternoon tea or dinner. The adult and kid menus are both great, but the real reason you dine here is to see your little one’s face light up as the restaurant staff provides a clip-on highchair and proper place setting for their doll. Forgot your doll? No worries. You can borrow a loaner during your meal.

Good to know: Reservations are recommended.

American Girl Café
75 Rockefeller Plaza
Midtown
877-247-5223
Online: americangirl.com

For Tea Time: Alice’s Tea Cup

Ready to graduate from imaginary tea party to the real deal? Bring your kids to Alice’s Tea Cup for an English high tea service with a quirky Mad Hatter twist. The small and cozy café is brightly painted and decorated with lines from the Lewis Carroll tale. The menu offers sandwiches, cakes, cookies and yummy scones with clotted cream, along with a wide selection of teas, which are charmingly served on mismatched china. Little guests can order grilled cheese, PB& J, homemade graham crackers with honey and even pureed baby food for the smallest of guests. It’s definitely worth a trip down the rabbit hole!

Good to know: Alice’s Tea Cup has three locations: Chapter i, Chapter ii, and a Brooklyn Heights location; reservations are recommended.

Alice’s Tea Cup
Chapter i
102 West 73rd St.
Upper West Side
212-799-3006
Online: alicesteacup.com

Chapter ii
156 East 64th St.
Lenox Hill
212-486-9200

Alice's Tea Cup To Go
43 Hicks St. 
Brooklyn Heights
347-223-4830

 

—Danielle Krupa & Lambeth Hochwald

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